The link below is an excellent source on all matters regarding the elusive film festival - what to do and what not to do, by indie producer Ted Hope.
Topics include preparation, sales rep, publicist, distribution, rejection, sales, strategy, social media, and on and on. Great resource.
http://trulyfreefilm.hopeforfilm.com/2013/01/how-to-get-ready-for-that-film-festival.html
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